Audiences defined by criteria, continuously up to date.

Creation by criteria
Creating an audience

An audience is a combination of criteria.

  • Geographic criteria: country, region, store
  • Job criteria: role, position, seniority
  • Combine criteria for precise targeting
Dynamic assignment
Dynamic membership

Users place themselves, automatically.

  • Automatic assignment based on criteria
  • Continuous updates, no intervention needed
  • Always accurate, even when the network moves